Skip to main content
Goliath Marketing
All case studies
Client logo
Hartland Podiatry Clinic · Wiltshire, England

Search and Website Growth for a Private Podiatry Clinic

Search, social, website and SEO built for a private podiatry clinic in Wantage, Oxfordshire.

The Hartland Podiatry Clinic site
ClientHartland Podiatry Clinic
SectorHartland Podiatry Clinic
LocationWiltshire, England
Working togetherSince 2019
Monthly ad spend£0
Headline resultUK's number one ranked podiatrist
01

Challenge

Private podiatry competes with the NHS waiting list on convenience, so the site has to make the case for paying to be seen faster, clearly and immediately.

02

Approach

A page for every condition the clinic treats rather than one services list, written to answer what a patient searches at the point the pain starts, with search and social pointed at those pages and a site quick enough to book from on a phone.

03

Result

Result#0

Ranked podiatry clinic in the UK on organic search, from a standing start in Wantage.

2019 to now#0

Nationally, for their highest margin service

New patient bookings against ad spend, in the clinic's own reporting.

New patients
Cost per new patient
Average appointment
Service · Website development

What the website achieved

The site we designed and built, and what changed when it went live.

Website development
New site, desktop
New site, mobile
9:41
PageSpeed score0
Load time0.0s
Visit to enquiry0.0%
Service · SEOSEO

What SEO achieved

Where they rank now, and the organic traffic that followed.

ingrown toenail removal oxfordshire
thehartlandclinic.co.uk › ingrown-toenailIngrown Toenail Removal Oxfordshire | Seen This WeekPermanent ingrown toenail correction under local anaesthetic at our Wantage clinic, usually with an appointment inside the week…
Position 0 · was 0
Organic sessions, monthly
KeywordPosition beforePosition afterChange
Ingrown toenail removal oxfordshire00+0
Podiatrist wantage00+0
Verruca treatment near me00+0
Private chiropodist oxfordshire—0new

A page per condition rather than one services list, so a patient searching their symptom lands on the treatment, not the clinic.

Service · Social media ads

What social media achieved

The creative we ran on Meta and TikTok, and what each piece delivered.

Social media ads
Ad 1
Meta · Creative
Ad 2
Meta · Used
Ad 3
Meta · In
Ad 4
Meta · Campaigns
Audience
OfferAn appointment this week rather than a wait, booked straight from the ad.
CadenceNew creative each month, one condition at a time.
Service · Google Ads

What Google Ads achieved

What went in, what came out, and the searches that made the phone ring.

Google Ads
Ad 1 · SponsoredPodiatrist Wantage | Appointments This Weekthehartlandclinic.co.uk › appointments
Ad 2 · SponsoredIngrown Toenail Removal | Local Anaestheticthehartlandclinic.co.uk › ingrown-toenail
Ad 3 · SponsoredVerruca & Fungal Nail Treatmentthehartlandclinic.co.uk › verruca
Cost per new patient

Cost per tracked phone or online booking from search, across the whole account.

What people searchedCalls
podiatrist near me0
ingrown toenail removal0
verruca treatment oxfordshire0
private chiropodist wantage0

A great team to work with. We rank nationally for our highest margin service, and we have doubled the revenue of our business since partnering with Goliath.

Rowena K.Hartland Podiatry Clinic

Get in touch

Tell us what you need more of

Send a few details and we'll come back within one working day with a straight answer on whether we can help.

What do you need help with?

We reply within one working day. Your details stay with us and are never sold on.

FAQs

BeforeYou ask.

The questions every owner asks on the first call. If yours isn't here, ring us and ask it.

You aren't. Every plan is rolling monthly and you can cancel with 30 days' notice. The ad accounts, the website and the data stay with you.